SPB-#404January, 1968
SUBJECT: 1968 OUTBOARD MOTOR SERVICE MANUALS
The 1968 outboard motor service manual sets are now available for immediate shipment. The enclosed descriptive order blank for the all new 1968 individual outboard motor service manuals is self-explanatory, and suggests a means by which you can recover the cost of your service manual set.
Every Johnson Dealer requires up-to-date service manuals to meet his obligation in providing an adequate repair department. To retain your individual adjusted warranty labor rate, current service manuals are a requirement equally as well as special tools, test equipment, up-to-date service training, etc.
Each year we receive an ever increasing number of orders from motor owners for service manuals, and it has been noted that the vast majority of these orders are through dealer referrals. So, as a dealer, why shouldn't you capitalize on these requests by providing manuals for your select customers.
The cost of a complete set of (12) 1968 outboard motor service manuals is only $10.00 net. When these manuals are not ordered in complete sets, but are ordered individually, the price is $2.00 net per copy. This per copy price has been established to cover owner inquiries and enable us to pass the savings on to you.
Now is the time to review your service manual requirements. After you have determined the number of service manual sets required to cover your needs, for both you and your select customers, utilize the enclosed order form and order accordingly.
A high quality new 3" capacity "Spred-Lok" post type binder which will adequately handle a set of Outboard Service Manuals will soon be available. The binder has been added to the order form and may be ordered at this time. It will be shipped without delay as soon as available.
J. R. Penland
Service Promotion Manager
JRP/rkm